Do you know if you have a brand? If the answer is No, you need one, fast, and here is why.
Branding is one of the most critical business tools you can possess. If you are a one man band, an SME or even a large multi-national company - your brand identifies you to your client before they even make contact with you (if the do!). No matter how big or how small your business is, what you represent can be defined by the client by how you are represented in a digital format. A bad looking logo, a bad looking website or poor advertising designs can really damage and effect traffic being driven to your business. Maybe you think your logo is good and your website is ok - have you asked anyone for genuine feedback? Businesses who bury their heads in the sand with branding really are restricting sales potential and business growth.
Whether you are doing digital, print, television, or in-person marketing, your brand is what clients expect you to deliver. Whether your B2B branding focuses on excellent customer service, personalized solutions, cost-effective products, or fast delivery, your branding sets the stage for clients’ expectations.
Ultimately you have to backup what your brand represents. Customer service being the most critical dynamic to any business operation, but if you have no clients due to a poor image - you need to take action.
So what does it cost to be 'branded'? It depends on what you are trying to achieve, but Piston specialise in the fundamentals - Logo, Website, Point of Sale Material and Social Media. Our packages start from just £395.00 for a fully mobile and tablet responsive website, Logo design from just £95.00 and Social Media Management from just £75/month. We offer bundle packages, so get in touch to discuss your exact requirements.